Press Release • September 23, 2015

Alation CTO & MarketShare VP of Analytics to Speak at Strata + Hadoop World New York 2015

Details-at-a-glance

REDWOOD CITY, Calif. – Sept. 23, 2015 – Alation, Inc., the data intelligence company, today announced that it will present at Strata + Hadoop World, an event that brings together the brightest minds in the data industry. The conference will be held Sept. 29 – Oct. 2 at the Javits Center in New York, NY.

In the Solutions Showcase, Robert Stratton, VP of analytics at MarketShare and an Alation customer, will share MarketShare’s experience with “Increasing Analyst Productivity & Innovation on Hadoop.” Robert will speak on the adoption of processes and platforms that have increased analyst productivity and improved collaboration within his team to speed true data discovery.

Additionally, during a tech talk titled, “Considerations for Building a Cognitive Application,” Alation CTO, Venky Ganti, will share a technical perspective on the challenges of designing & building a recommendation system for analysts. He will address trade-offs between algorithms evaluated for use in the system. As part of his presentation, Venky will demonstrate an example application that is currently in daily production use and relied upon by hundreds of analysts for query recommendations.

Details-at-a-glance

What: “Increasing Analyst Productivity & Innovation on Hadoop” Who: Robert Stratton, VP of analytics, MarketShare When: Wednesday, Sept. 30 at 5:00 – 5:10 p.m. EST Where: Solutions Showcase Theater

What: “Considerations for Building a Cognitive Application” Who: Venky Ganti, CTO, Alation When: Thursday, Oct. 1 at 4:35 – 5:15 p.m. EST Where: 1 E18/1 E19

Alation is a sponsor and exhibitor at Strata + Hadoop World. If you attend the conference, please stop by booth #258 to see a live demo of the Alation Platform. To register for the event, please visit https://conferences.oreilly.com/big-data-conference-ny-2015/public/register.

See what customers are talking about

Visitors to the Alation booth #258 will see the collaborative data platform that customers, such as Marketshare, eBay and Hipmunk, are using to gain fast insight and context into the data used throughout their organizations in one place.

About Alation

Alation is the data intelligence company. Nearly 600 global enterprises — including 40% of the Fortune 100 — rely on Alation to realize value from their data and AI initiatives. Customers such as Cisco, DocuSign, Nasdaq, Pfizer, and Samsung trust Alation’s platform for self-service analytics, cloud transformation, data governance, and AI-ready data, fostering data-driven innovation at scale. Headquartered in Redwood City, California, Alation has been recognized five times by Inc. Magazine as one of the Best Workplaces. To learn more, visit www.alation.com.

Alation Media Contact

Ashley Womack

Sr. Director, Corporate Marketing

ashley.womack@alation.com650-504-2647